Whenever you design a website, you need to think about the customers that you are trying to attract. If you are simply a blogger trying to express your opinion, the design of the website really isn't that important. But when it comes to search engine optimization, and trying to reach page 1 rankings on the search engines, it is important to consider your website design when trying to achieve this goal. Having a higher position in the search engines will ultimately lead to more money. That is why web design is so important. In this article, we will present specific strategies and tips that you can use to improve your website design not only aesthetically, but also in regard to ranking on the search engines.